![ath-pop-up.png](https://images.squarespace-cdn.com/content/v1/60c102d138c3a31901e09256/9cfaa276-b3ac-48ec-82b6-00bea369590e/ath-pop-up.png)
MOVE WITH ATHLETA
CONSUMER EXPERIENCE + JOURNEY, BRAND ACTIVATION, GRAPHIC DESIGN
STUDIO: STUDIO BUTCH
PARTNERS: XA
CLIENT: ATHLETA
ROLE: PROJECT MANAGER
CREATIVE DIRECTOR: DAVID BRADY
Studio Butch worked alongside Athleta’s in-house design team and production company, XA, to create a brand activation for Athleta’s new experiential fitness series, Move With Athleta. My role consisted of timeline management, liaising between creative and production teams, scheduling creative reviews, and more.
LEARN MORE