IPANEMA

CONSUMER EXPERIENCE + JOURNEY, BRAND ACTIVATION, GRAPHIC DESIGN

STUDIO: STUDIO BUTCH
CLIENT: IPANEMA
ROLE: PROJECT MANAGER
CREATIVE DIRECTOR: DAVID BRADY

Studio Butch produced a multi-day and multi-location brand activation for the Brazilian shoe brand, Ipanema. My role consisted of location scouting research, timeline management, management of event production team, managed in-house creative team, coordinated print production, assisted in content capture strategy, fabrication oversight, budget allocation, and more.

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