LIL’ STARTS

BRAND IDENTITY, COLLATERAL, PACKAGE DESIGN, SIGNAGE

STUDIO: JESSICA PIERRON
ROLE: GRAPHIC DESIGN

Located on a 1 acre urban homestead, Lil' Starts uses permaculture and biodynamic principles to grow healthy produce and robust plant starts for local farmers markets, restaurants, and their two CSA programs. This husband and wife duo offer non-GMO seed stock and plants along with produce free of pesticides and synthetic fertilizers, fed on compost, locally sourced manures, and plant and fish teas fermented right on the farm. These earth honoring practices, along with a good dose of community and love, ensure the best conditions for healthy, thriving plants.

The bounty of love and warmth of Lil’ Starts was translated into an approachable brand, from the initial logo and identity system to an assortment of fresh and clean labels.